Tuesday, February 19, 2013

Micromax Canvas HD Selling 1 Unit Every 3 Seconds

Micromax Canvas HD

Bangalore: Micromax’s first quad core, A116 Canvas HD Smartphone has been showing a higher than expected sales figure since its launch last week. The Smartphone which is available on the company website and Snapdeal.com started on a higher note with 9000 units being sold in 24 hours. The company stated that the Smartphone was being booked at a pace of 25 units per minute.

Snapdeal.com sale of the first lot of A116 Canvas HD Smartphones went within fifteen minutes of its announcement on midnight of 14th February, 2013. At the second slot, there were 300 units for sale at 9:00 am being sold within fifteen minutes and the third slot of 1200 phones took around 45 minutes to be sold.

Shubodip Pal, CMO Micromax said that this was the first time their online sales partners witnessed a digital queue in cyberspace for such a product. The data also showed that 60 percent of the orders came from metros.

Tony Navin, Vice President – Business Development, Snapdeal.com said that their call volume shot through the roof with enquiries and that their partnership with Micromax was more than a year old, and they were also looking forward for such a meaningful association in the future soon.

The dual SIM A116 Canvas HD features a 5 inch HD display with a screen resolution of 1280 x 720. There is an 8-megapixel real shooter with LED flash and 4X Zoom and a VGA front camera.

Powered by a 1.2GHz Media Tek’s MT6589 processor, the device has Android OS 4.1 (Jelly Bean) operating system. Its other features include a 1GB RAM and a 4GB of internal storage which can expand up to 32 GB through microSD card.

Micromax said that they were looking forward at replenishing the stock at the earliest but did not specify the exact availability date for the same.

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