Facebook page verification is highly sought after for most brands and
celebrities. Although Facebook states there is no way to request a page
for verification, there is a work around that I’ve found and of course I
couldn’t wait to share it with my readers!!
PS: I was very surprised by the amount of other
ridiculous “tutorials” that I found when researching this topic. Some
dealt with copy and pasting code, downloading some sketch software, and
the top result on YouTube for this search is a video of some dude saying
you can’t verify your page….wonderful!
For that reason please make sure to share this article as it’s the only legitimate way I’ve found, oh, and it works! *NOTE* I do not have the ability to verify your Page for you and will not respond to emails with that request. Sorry!
What are Verified Pages?
Verified
Pages will have a badge beside the name of the Page that indicates the
Page is the authentic voice of the business or individual. This makes it
a whole lot easier for people to find and engage with the businesses
and brands they’re looking for on Facebook.
Also, verified pages receive a huge boost in organic reach!
Keep in mind, Facebook
Fan Pages that are verified belong to only a small group of prominent
public figures (celebrities, journalists, government officials, popular
brands and businesses) with large audiences and Facebook is proactively
verifying authentic Pages and Profiles that are at the greatest risk of impersonation.
Watch this tutorial on YouTube.
Disclaimer (don’t waste your/FB’s time)
Please use common sense when submitting your Facebook Fan Page for Verification using the form.
Ask yourself the following questions:
- Is your Facebook page the official presence of a popular brand or celeb?
- Is your Facebook page currently or has a high chance of being impersonated?
- Does your Facebook page have a large audience? (i.e. 20k+ Fans)
- Is the page in question running Facebook ads? (may not be necessary but I believe it provides extra leverage if you are)
What to Include in your Verification Form Submission
It’s
important to include the right information when submitting your
Facebook page to be verified. This will reduce the unnecessary back and
forth that may occur between you and Facebook support. Including
relevant information will also decrease the likelihood of your request
being dismissed (assume they receive these requests all the time.)
Here’s what I included that helped get my submissions pushed through (and ultimately verified) to Facebook’s Pages team:
- URL of the Fan Page I wanted to verify
- Links to the Brand’s official website
- Links to 2-3 impersonating fan pages
- A good reason WHY the page should be verified (If you can’t answer this, it’s probably best you don’t submit a request)
If your Request is Denied:
If
your profile or Page isn’t verified, there are other ways to help your
followers or the people that like your Page know that your identity is
authentic.
For example, you can:
- Link to your Facebook profile or Page from your official website
- Complete the About section of your profile or Page to provide more information
Takeaway
I
must admit, I was pleasantly surprised by the response I received from
Facebook’s Global Marketing Solutions team. After I had the pages
verified I was sent a follow up questioner of their level of service and
my experience working with their support. I suggest for good karma to
leave them feedback whatever it may be.
Verified Facebook pages
receive numerous benefits outside of the blue check mark. They rank
higher in search, have increased organic reach and are allowed to add
other special features to their pages like video trailers.
Good luck and don’t forget to spread the word!
